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Shaping Your Roadmap for Growth and Success

Helping banks, credit unions, and other businesses define and achieve their goals

Sculpture at Sunset
Sculpture at Sunset

About Bridging Ideas Consulting

Bridging Ideas Consulting works with banks, credit unions, and other businesses to bridge ideas with outcomes, drawing on our experience in local start-ups through multinational organizations. Discover how our tailored marketing and sales solutions can drive your business towards success.

Customized Services We Offer

Marketing and Business Plans

Bridging Ideas Consulting can develop plans aligned with your objectives and focused on business growth. We evaluate goals and opportunities, develop strategies, tactics, budget, and messaging, at a business line or company level.

Marketing Projects and Campaigns

Focused on impactful marketing solutions, Bridging Ideas Consulting manages marketing projects aimed at elevating your brand and effectively reaching your target audience. We handle multichannel campaigns or single project requests.

Product Development and Management

We manage product development and launches. Bridging Ideas Consulting evaluates market opportunity, and recommends product design, pricing and promotions. We also work with conversion product mapping and communications.

Communications and Press Releases

Bridging Ideas Consulting develops and implements effective communications strategies and manages copywriting projects. We craft newsletters to keep employees and audiences informed and engaged. We develop press releases and work with media outlets.

Sales Skills Development 

We identify sales skills and gaps and develop an actionable plan to train and mentor, coach, roll out educational contests, and structure feedback for employee and company growth.

Onboarding, Analysis and Tracking

Bridging Ideas Consulting develops multi-phase customer onboarding programs. We establish metrics that align with the company's strategic goal attainment, including Net Promotor Score, MCIF data, and performance comparisons.

Testimonials

I have worked with Karen as a colleague in several community banking organizations over the years and have known her to be innovative and insightful in defining a vision and putting that vision into action for successful results.

Bill DeWitt

Head of Member Delivery and Marketing

People's Credit Union 

Contact

Let's Talk

Karen Benedetti ​

President 

Domenick Cama

VP and Financial Manager

Karen Benedetti, President

603.609.5885

© 2025 by Karen Benedetti 

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